Begin crafting your new business roadmap by understanding your agency growth ambitions and challenges

All professional services firms face the challenge of growth through new client acquisition and current client scope expansion. There is no unique model need for agency business development. Stick to simple principles.

In this session, you will learn the proven practices for setting straight-forward and realistic goals, ensuring management buy-in and ongoing proactive transparency on progress. Accountability should be viewed as a great thing. Together we begin crafting your new business success roadmap.

Agency Pacesetter, Nicole Souza, SVP, Network Business Development & Marketing at The Integer Group\TBWA speaks about her experiences establishing and growing new business programs using straight-forward, common sense methods, understood by all within the agency and reported on with complete transparency.